Elevating Opportunities: San Diego’s Tourism Jobs Create Economic and Social Mobility

While revealing there are many high-quality tourism jobs locally, this research also demonstrates how to further improve jobs and attract future workers.

This report, created for the San Diego Tourism Authority, describes the impact of tourism on San Diego’s economy, the perspectives of San Diego’s tourism workers on the quality of those jobs, and the types of jobs tourism workers transition into when they leave their jobs. The information offers a high-level view of the economics of tourism in San Diego and adds nuance to the picture of employment and economic activity in this thriving industry.